The objective of the IMDA is to foster and encourage improvements and technological advances in the art of metal decorating. This objective is achieved by:

Communicating improvements in the mechanical, technical and manufacturing phases of the metal decorating industry to the members of the Association; facilitating continuous improvement of the quality and standard of the work performed by the members; communicating and encouraging the use of environmentally responsible technology; communicating regulatory and "social" issues of concern to metal decorating; fostering, maintaining and encouraging amicable relations among all members of the Association and their employees; supporting and funding scholarships for individuals engaged in the industry.